Trade Marketing Officer
Job Type: Full Time
Qualification: BA/BSc/HND
Experience: 1 year
Job Field: Sales / Marketing
Job description
• Build relationship between lower and upper levels (i.e. between Authorize distributors and Retailers), Support Trade partners by linking Retailers to Trade Partners’ Point of Presence (PoP)
• Ensure call cycle time of 20 visit a day per territory or as business requires
• Identify, classify and support all players in channels of distribution and ensure weekly / monthly database update
• Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
• Ensure information from Distributor Account Executive on Trade Partners product distribution is confirmed and relevant Sub Dealers followed up and provide weekly / monthly report
• Resolve all issues/queries with regards to activations, products and promotions
• Direct all channel participants to MTN identified growth area within your territory
• Establish consistent channel standards including branding as per channel recommendation.
• Increase brand awareness – Signage, POS distribution and target 65% visibility in the channel of distribution (Trade marketing team will measure)
• Support all identified outlets with 100% merchandizing as appropriate and defined.
• Manage stock in channel and provide appropriate reports as follows;
o Direct outlets with stock challenges to identified Trade Partners to ensure there is no stock out within assigned territories
o Obtain and record info on stocking from ALL visited outlets in territory (where from, when, price, where to & why still pending >30days) and report weekly / monthly.
o Advice RSMs if there is need for focussed activity in territory to help move stock – As appropriate
o Provide training on site to Increase product knowledge
o Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
o Follow up with product availability at Trade partners’ Point of presence and provide weekly / monthly report
o Ensure all visited outlets give info on where, when, price etc of products and provide weekly report
o Query all products in channel older than 30 days from date of purchase and make report to the business on all such stock weekly
o Target 65% space within each outlet (Trade marketing team will measure)
o Support all identified outlets with 100% merchandizing as appropriate and defined.
o Ensure 100% POS Distribution to all channels of distribution within 14 days of release
o Ensure 100% replacement of expired, damaged or obsolete materials within territory and 100% removal of obsolete materials and messages
o Obtain info on stocking from ALL visited outlets in territory (where from, when, price, where to & why still pending >30days) – Record and report weekly / monthly.
o Ensure collaboration between sub subs, retailers etc to TPs and help nurture the relationship and increase RRP
o Confirm that sub dealers and dealer branches are contacted and stock receipt / movement verified - Produce weekly report
o Ensure areas in your territory without adequate TP point of presence is filled by encouraging TP to open up points
• Provide Informal training in shops on products, services and promotions being run by marketing, channel or region and on the spot training/coaching of all visited outlets in territory (100% of all visited outlets in call cycle)
• Manage events and promos and perform post-promo evaluation
• Provide weekly/monthly sales activity report, market intelligence report and initial report to Field Service Engineers on state of network in territory
Job condition
• Tool of trade vehicle provided
• May be required to work extended hours / weekends
• Work is carried out mostly in the field
• A valid drivers license (Extensive local travel)
Experience:
Post NYSC working experience which includes:
• 1 year Sales & Marketing experience in a fast moving consumer goods (FCMG) environment
Training:
• Basic GSM
• Basic Telecommunication Fundamentals
• Merchandising Training
• Selling
• In-depth Handset training
• Customer care
• Coaching for results
Minimum qualification
BA, BEd, BSc, BTech, HND or BArch
Trade Marketing Officer x 4 (North, East & West Regions)
Job Type: Full Time
Qualification: BA/BSc/HND
Experience: 1 year
Job Field: Sales / Marketing
Job description
• Build relationship between lower and upper levels (i.e. between Authorize distributors and Retailers), Support Trade partners by linking Retailers to Trade Partners’ Point of Presence (PoP)
• Ensure call cycle time of 20 visit a day per territory or as business requires
• Identify, classify and support all players in channels of distribution and ensure weekly / monthly database update
• Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
• Ensure information from Distributor Account Executive on Trade Partners product distribution is confirmed and relevant Sub Dealers followed up and provide weekly / monthly report
• Resolve all issues/queries with regards to activations, products and promotions
• Direct all channel participants to MTN identified growth area within your territory
• Establish consistent channel standards including branding as per channel recommendation.
• Increase brand awareness – Signage, POS distribution and target 65% visibility in the channel of distribution (Trade marketing team will measure)
• Support all identified outlets with 100% merchandizing as appropriate and defined.
• Manage stock in channel and provide appropriate reports as follows;
o Direct outlets with stock challenges to identified Trade Partners to ensure there is no stock out within assigned territories
o Obtain and record info on stocking from ALL visited outlets in territory (where from, when, price, where to & why still pending >30days) and report weekly / monthly.
o Advice RSMs if there is need for focussed activity in territory to help move stock – As appropriate
o Provide training on site to Increase product knowledge
o Ensure MTN product availability in channel is >95% at all times and provide weekly product availability report of all visited outlets during call cycles
o Follow up with product availability at Trade partners’ Point of presence and provide weekly / monthly report
o Ensure all visited outlets give info on where, when, price etc of products and provide weekly report
o Query all products in channel older than 30 days from date of purchase and make report to the business on all such stock weekly
o Target 65% space within each outlet (Trade marketing team will measure)
o Support all identified outlets with 100% merchandizing as appropriate and defined.
o Ensure 100% POS Distribution to all channels of distribution within 14 days of release
o Ensure 100% replacement of expired, damaged or obsolete materials within territory and 100% removal of obsolete materials and messages
o Obtain info on stocking from ALL visited outlets in territory (where from, when, price, where to & why still pending >30days) – Record and report weekly / monthly.
o Ensure collaboration between sub subs, retailers etc to TPs and help nurture the relationship and increase RRP
o Confirm that sub dealers and dealer branches are contacted and stock receipt / movement verified - Produce weekly report
o Ensure areas in your territory without adequate TP point of presence is filled by encouraging TP to open up points
• Provide Informal training in shops on products, services and promotions being run by marketing, channel or region and on the spot training/coaching of all visited outlets in territory (100% of all visited outlets in call cycle)
• Manage events and promos and perform post-promo evaluation
• Provide weekly/monthly sales activity report, market intelligence report and initial report to Field Service Engineers on state of network in territory
Job condition
• Tool of trade vehicle provided
• May be required to work extended hours / weekends
• Work is carried out mostly in the field
• A valid drivers license (Extensive local travel)
Experience:
Post NYSC working experience which includes:
• 1 year Sales & Marketing experience in a fast moving consumer goods (FCMG) environment
Training:
• Basic GSM
• Basic Telecommunication Fundamentals
• Merchandising Training
• Selling
• In-depth Handset training
• Customer care
• Coaching for results
Minimum qualification
BA, BEd, BSc, BTech, HND or BArch
Method of Application
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